Client: Consultant
Personal Brand Creation for a Parenting Consultant
Developed positioning, functional role, and content strategy for social media.
Result: Ready-to-use promotion strategy
For the parenting expert Elvira Lobova-Ladik, building trust from the very first second is crucial. We conducted an audit and developed a personal brand concept: defined the expert's functional role, tone of voice, and content behavior on social media. The result is a clear and transparent strategy, ready for scaling and client acquisition.