Client: Waxing Specialist

Promoting Beauty Services on a Minimal Budget

Built social media from scratch and launched ads with a budget of just 500 NIS/month. Received 387 inquiries and secured a fully booked schedule by the 4th month.

Result: Fully booked by month 4

We faced a challenge: to launch a flow of clients for a waxing specialist under conditions of an extremely low advertising budget — only 500 NIS per month. What was done: • Foundation building: we designed and populated the specialist's social networks from scratch, preparing them to receive traffic and build trust. • Turnkey ad campaigns: developed a strategy, created visual creatives, and wrote high-converting copy for Meta Ads. Final metrics: • Over the campaign period, 387 new dialogues were initiated. • The average cost per request was consistently kept in the range of id="root".86. The main achievement of the strategy was the deferred effect and high-quality formation of the client base. Thanks to a systematic approach to content and advertising, by the fourth month of work we reached a fully booked schedule. This case proves: professional targeting is effective even with very modest investments if the landing page and messaging are properly optimized.